International Theatrical Research Lead, WW Theatrical and US Streaming Film Consumer Insights

Amazon MGM Studios is seeking an International Theatrical Research Lead to inform our global theatrical strategy through data-driven consumer research and insights. This role will own the international theatrical research program, partnering closely with creative teams, marketing executives, and worldwide stakeholders to guide decision-making across the entire theatrical release lifecycle. The ideal candidate will bring deep expertise in both qualitative and quantitative entertainment research methodologies across multiple international markets, a passion for film, and the ability to translate complex data into clear, compelling narratives for senior leadership. This person should be detail-oriented, proactive, and highly communicative, with fluency in creative advertising.

Key job responsibilities

Own international tracking across 10 markets. Write succinct tracking notes and communicate findings to internal and external stakeholders

Oversee testing of marketing materials (trailers, key art, TV spots, digital assets) and campaign effectiveness across multiple territories, ensuring creative is optimized and aligned with global strategy and local audience preferences

Design and execute production and marketing screenings in key markets, delivering actionable insights to creative teams, executives, and filmmakers

Partner with the domestic theatrical research team to stay current on testing results and learnings, and help shape global audience and positioning strategy

Conduct franchise brand studies to assess brand health, audience fanship, competitive positioning, and growth opportunities across global markets

Develop analytics and reporting frameworks utilizing emerging tools — including AI, machine learning, and predictive modeling — to extract insights and elevate research capabilities

Drive vendor selection, RFP processes, and negotiate global research partnerships, ensuring best-in-class methodologies and cost efficiency

Deliver compelling presentations and reports for C-level executives, translating research findings into strategic recommendations

Foster relationships with regional teams and international partners to ensure cohesive research strategies while respecting local market nuances

Stay current with emerging methodologies, entertainment industry trends, and competitive intelligence

Basic Qualifications

• 6+ years of professional non-internship marketing experience
• Experience communicating results to senior leadership
• Experience in A/B testing
• Experience using data and metrics to drive improvements
• Experience using Microsoft Excel to manipulate and analyze data
• Experience in quantitative and qualitative research

Preferred Qualifications

• Experience in marketing or marketing research

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, Culver City - 125,400.00 - 169,600.00 USD annually