Principal Product Manager
Company websiteethos.com (Ethos Life, opens in new tab)
Base salary $147K to $293K
Employer-published annual base salary, USD. Advertised base range in United States
You apply on the employer's own site. Six Figure Work does not handle applications.
- LocationUnited States
- WorkplaceWorkplace not stated
- Status at last checkSource accepting applications when checked
- Last checked (3 h ago) · observed since
About this job
About Ethos
Ethos (Nasdaq: $LIFE) is a leading life insurance technology company on a mission to protect families by democratizing access to life insurance and empowering agents at scale. With its robust three-sided technology platform, Ethos is transforming the life insurance experience for consumers, agents, and carriers alike. Ethos offers instant, accessible products and a seamless online process that requires no medical exams and just a few health questions; it eliminates traditional barriers, making it easier than ever for everyone to protect their families. Ethos is redefining how life insurance is bought, sold, and underwritten.
About the Role
We’re looking for a seasoned product manager to join our Consumer Product team. This team is responsible for building a delightful digital consumer experience, from onboarding users to helping them identify their families’ needs to purchasing the right insurance products to protect their families.
The ideal candidate will combine first-principles thinking, understanding of consumer needs, and creativity to envision delightful customer experiences. They’ll drive experimentation and strong execution to deliver results. We’re looking for an entrepreneurial product leader who is passionate about advocating on behalf of users and driving business growth, demonstrates a high degree of ownership, and is looking to join a team with a clear mission and purpose.
Duties & Responsibilities:
- Build experiences that touch millions of online insurance shoppers. This is a very customer-focused role with the opportunity to deliver measurable and visible impact
- Own the user experience, from the top of the funnel through to the bottom. Use consumer insights and data to drive improvements to the user experience and conversion rates
- Educate consumers on the need for Life Insurance and help them purchase the right type and level of coverage to protect their families
- Improve conversion rates by removing unnecessary friction and motivating users to complete the application
- Take new insurance products (e.g. Indexed Universal Life, Whole Life) to market.
- Build a great end to end experience anchored on accessibility, delight and simplicity
- Operate with ownership and have a high degree of autonomy. Ethos is a product first company, where Product Managers operate with autonomy and ownership
Skills & Qualifications:
- 10+ years of total experience in the technology industry
- 5+ years of experience as a product manager in a high growth technology company, building products that touch millions of consumers.
- Ability to generate, test, and refine hypotheses using a blend of data, user insights, and market trends, ensuring product decisions are both innovative and impactful.
- Ability to seamlessly transform ideas into actionable plans and user-resonant designs, utilizing rapid prototyping and feedback-driven iterations for continuous improvement
- Strong analytical orientation: a focus on data driven decision making and the ability to measure success. Experience performing basic self-serve analytics using SQL and Amplitude while leveraging product analytics for complex analysis is a plus
- Ability to work cross functionally with other team members, and key Engineering and Design stakeholders to build delightful product experiences
- Drive to set and chase ambitious goals, prioritize what really matters, overcome inevitable obstacles, and execute effectively
- Track record of solving hard customer problems and driving business growth
- Major stakeholders are based in our San Francisco office, remote candidates may be considered
#LI-Remote #LI-MB1
The US national base salary range for this full-time position is $147,000 - $293,000. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
Please note that the compensation details listed in US role postings reflect the base salary only and do not include applicable bonus, equity, or benefits.
You can find further details of our US benefits at https://www.ethoslife.com/careers/
Don’t meet every single requirement? If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. At Ethos we are dedicated to building a diverse, inclusive and authentic workplace.
We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the SF Fair Chance Ordinance, we will consider employment for qualified applicants with arrests and conviction records.
To learn more about what information we collect and how it may be used, please refer to our California Candidate Privacy Notice.
Recruitment Notice: Please be aware of recruitment scams. All legitimate communication from our team will only come from email addresses ending in @ethos.com or @getethos.com.
We will never ask for payment, banking details, or sensitive personal information during the hiring process. If you are contacted by someone claiming to represent us from a different email address, please treat it as fraudulent.
Source: Ethos Life on Greenhouse · View original posting (opens in new tab)
Pay in context
This role's base floor ($147,000) is above 31% of the 3,013 Product roles nationwide listed on this site; 6 others list the same floor. Their median floor is $163,944; the middle half runs from $136,500 to $193,759.
Only jobs on this site count, and each one publishes a base salary of $100,000 or more, so this compares six-figure jobs with each other, not with the whole market. Computed Nov 7, 2026.
This listingPrincipal Product Manager$147K to $293K
Writer/Content Designer, Conversion and Growth$147K to $259K
Director of Sales Development & Training$140K to $210K
Product Performance Actuary$150K to $266K
Staff Machine Learning Engineer$156K to $275K
Staff Site Reliability Engineer$156K to $275K
Senior Copywriter, Performance Marketing$127K to $223K
Chart as a table
| Role | Published base |
|---|---|
| Principal Product Manager (this listing) | $147K - $293K |
| Writer/Content Designer, Conversion and Growth | $147K - $259K |
| Director of Sales Development & Training | $140K - $210K |
| Product Performance Actuary | $150K - $266K |
| Staff Machine Learning Engineer | $156K - $275K |
| Staff Site Reliability Engineer | $156K - $275K |
| Senior Copywriter, Performance Marketing | $127K - $223K |
Observed changes
- First observed on the employer's board
- Began meeting the published-salary criteria
- Observed since
- Employer-stated posting date
- 2026-03-13
Where this pay comes from
Location as the employer wrote it: Remote US
The US national base salary range for this full-time position is $147,000 - $293,000. Our salary ranges are determined by role, level, and locat
- Method
- Employer text, read with fixed rules and re-verified
- Checked
- Rule set
- us-base-v2
The pay passage appears in the employer's own job text. Fixed, deterministic rules located it, and the passage below was checked against the stored copy of the posting.
What we verified
- The pay figures come from the employer's own listing, quoted exactly above.
- The pay is an annual base salary in US dollars with a minimum of at least $100,000.
- The role was publicly listed on the employer's job board when last checked.
We do not verify what the employer will actually offer, whether the employer is still recruiting for the role, or anything beyond what the employer published. Full methodology.
