Social Media Manager, Growth Marketing
Company websiteapplovin.com (AppLovin, opens in new tab)
Base salary $170K to $243K
Employer-published annual base salary, USD. Advertised base range in United States
You apply on the employer's own site. Six Figure Work does not handle applications.
- LocationUnited States
- WorkplaceWorkplace not stated
- Status at last checkSource accepting applications when checked
- Last checked (1 h ago) · observed since
About this job
About AppLovin
AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end advertising solutions for businesses to reach, monetize and grow their global audiences. For more information about AppLovin, visit: www.applovin.com.
To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others.
About the role
AppLovin is one of the largest and fastest-growing ad platforms in the world. Brands of all sizes use AppLovin to grow their businesses - from small ecommerce brands rapidly growing by tens of millions in revenue annually, to large companies that do billions in revenue. Most consumer brands just haven't discovered AppLovin yet, or don't understand how it can transform their business. Your job is to drive advertisers to AppLovin through our social accounts.
Most B2B social content falls flat. Videos don’t get watched. Threads get scrolled past. We want a storyteller with taste and a point of view. AI tools are leveraged to move faster, but the ideas, the calls, and the craft are yours. You experiment, kill what does not work, and double down on what does, regardless of format.
What you'll do
- Run our social accounts. Own X, LinkedIn, YouTube, and Instagram day to day - what goes out, when, and why.
- Figure out what content lands and ship it. Charts, threads, videos, webinars, livestreams, whatever wins. Pull from our first-party advertiser data, customer voices, new product features, and the broader market.
- Engage, don’t just broadcast. Jump into the conversations where brands and builders already are. The accounts should feel alive, not scheduled.
- Ship fresh content weekly. Measure performance and home in on what lands and stop doing what doesn’t.
- Find ways to amplify content such as partnering with influencers and brands.
What we're looking for
- You have built something that went viral. A tweet that broke 10M views, a podcast that hit, a video that broke 1M, a Substack that scaled past 10k subs. You are a storyteller first.
- You can build from scratch on your own, and you also know how to partner with designers and video teams when something deserves a bigger swing.
- You are extremely online and obsessed with what builders are shipping right now. AI agents, indie tools, viral consumer apps, breakout DTC brands. You know who is making them, why they are working, and why their posts are blowing up.
- (BONUS): You are fluent in Claude Code and agentic AI tools. You build things with them — sites, tools, workflows, content. Not just chat with them.
AppLovin provides a competitive total compensation package with a pay for performance rewards approach. Total compensation at AppLovin is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Depending on the position offered, equity, and other forms of incentive compensation (as applicable) may be provided as part of a total compensation package, in addition to dental, vision, and other benefits.
Other Types of Pay: Equity eligible
Health Insurance: Medical, Dental, Vision, Life, Disability
Retirement Benefits: 401(k) Retirement Plan
Paid Time Off: Unlimited Discretionary Time Off
Paid Holidays: 10 paid holidays per year
Paid Sick Leave: 80 hours per year
Method of Application: Apply online
Application Window: The application window is expected to close within 30 days of the posting date.
All questions or concerns about this posting should be directed to [email protected].
CA Base Pay Range
$170,000—$243,000 USD
AppLovin is proud to be an equal opportunity employer that is committed to inclusion and diversity. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, or other legally protected characteristics. Learn more about EEO rights as an applicant here.
If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send us a request at [email protected]
AppLovin will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in California, learn more here.
To support an efficient and fair hiring process, we may use technology-assisted tools, including artificial intelligence (AI), to help identify and evaluate candidates. All hiring decisions are ultimately made by human reviewers.
Please read our Global Applicant Privacy Notice to learn more about how AppLovin processes your personal information.
Source: AppLovin on Greenhouse · View original posting (opens in new tab)
Pay in context
This role's base floor ($170,000) is above 57% of the 838 Marketing roles in California listed on this site; 27 others list the same floor. Their median floor is $160,000; the middle half runs from $133,271 to $190,000.
Only jobs on this site count, and each one publishes a base salary of $100,000 or more, so this compares six-figure jobs with each other, not with the whole market. Computed Nov 8, 2026.
This listingSocial Media Manager, Growth Marketing$170K to $243K
Creative Producer, Growth Marketing$170K to $243K
Content Marketing Manager - Growth Marketing$170,100 to $243,000
Content Marketing Manager - Growth Marketing$170,100 to $243,000
Content Marketing Manager - Growth Marketing$170,100 to $243,000
International Tax Manager$173,560 to $198,400
Manager, Business Development$157,500 to $225,000
Chart as a table
| Role | Published base |
|---|---|
| Social Media Manager, Growth Marketing (this listing) | $170K - $243K |
| Creative Producer, Growth Marketing | $170K - $243K |
| Content Marketing Manager - Growth Marketing | $170,100 - $243,000 |
| Content Marketing Manager - Growth Marketing | $170,100 - $243,000 |
| Content Marketing Manager - Growth Marketing | $170,100 - $243,000 |
| International Tax Manager | $173,560 - $198,400 |
| Manager, Business Development | $157,500 - $225,000 |
Observed changes
- First observed on the employer's board
- Began meeting the published-salary criteria
- Observed since
- Employer-stated posting date
- 2026-05-13
Where this pay comes from
Location as the employer wrote it: CA Base Pay Range
USD 170,000 – 243,000 · interval unstated · pay_input_range · CA Base Pay Range · base-labelled (R1: Base Pay)
- Method
- Structured pay field published by the employer
- Checked
- Rule set
- us-base-v2
The employer's job board publishes this pay as a dedicated data field. We read the field directly; no interpretation was needed.
What we verified
- The pay figures come from the employer's own listing, quoted exactly above.
- The pay is an annual base salary in US dollars with a minimum of at least $100,000.
- The role was publicly listed on the employer's job board when last checked.
We do not verify what the employer will actually offer, whether the employer is still recruiting for the role, or anything beyond what the employer published. Full methodology.